How Tom Colicchio’s Turkey Became A Trending Topic On Twitter

Tom Colicchio’s turkey technique, expertly showcased by the Magical Elves on this week’s Thanksgiving-themed Top Chef episode, was a big hit at tables across the country this year.

The tried and true Colicchio Method involves butter-stuffing the crap out of your bird — in the main cavity, under the skin, rubbed on the outside, butter, butter everywhere. He’s also pro-basting. (You can find his complete Tom’s Turkey recipe here.)

But how do we know it was so popular? Because he started a Twitter trend about it, of course.

“Lets trend this #tomsturkey” he tweeted, and within minutes, fans were responding with photos of their results.

“50% decrease in Thanksgiving Day domestic violence… I’m guessing #tomsturkey made drunken crazy husbands calmer. mmm butttttahhh!” one fan wrote.

Proof? Here’s one husband’s success: “Wife said the turkey (first one I ever cooked) was ‘stupid good!’ Thanks @tomcolicchio #tomsturkey”

Bravo, Tom. We’ll give it a whirl come Christmastime, perhaps, if we aren’t feeling like those assholes who prefer goose.


  1. Mediaite
  2. The Mary Sue
  3. RunwayRiot
  4. The Braiser
  5. LawNewz
  6. SportsGrid
  7. Gossip Cop